American Academy of Otolaryngology – Head and Neck Surgery Annual Meeting 2019 Branding Campaign
Background:
The American Academy of Otolaryngology – Head and Neck Surgery is one of the largest global academies for otolaryngologists (ear, nose, and throat doctors).
Challenge:
Create brand elements and marketing collateral, including signage, banners, print ads, social media graphics, tuba covers, and more for AAO-HNS’s Annual Meeting for ENT doctors
Solution:
I worked with the Senior Designer to divide and conquer the massive number of design projects leading up to AAO-HNS’s international annual symposium for ENT doctors. Gathering inspiration from the Mardi Gras-style logo and “New Orleans” theme, I designed branding that embodied a fun, jazzy feel and created over 30 pieces ranging from motion graphics to trade show booths. While juggling multiple print and digital projects, I communicated frequently with print vendors, ensuring that proofs were accurate and large-scale banners were delivered on time.